2003년 1월 8일 이후 
모두 명  오늘 명 
메인 페이지  
칼럼 보기  
카툰 보기  
게시판 가기  
사이트맵  
그밖의 것들  

가입하면 정말 편합니다;;
자유 게시판
질답 게시판
유용한 정보
 

Boards
그냥그냥 이런저런
이야기
에덴동산에서 쫓겨나면서부터 사람은 본디
조금은.... 아주 조금은 외로운 존재가 아니었을까 싶다.
대화상대가 하나님이냐 사람이냐 나 자신이냐의 차이일 뿐...

 재미있게 읽은 뉴욕타임즈 기사 글 고치기글 지우기 
 annonymous one  posted at 2005-08-24 10:27:11
26034 hits  4 comments
Guest is out of level
 퍼머링크 : http://reedyfox.com/island.php/board/2302  [복사]

한국에 관련한 뉴욕타임즈 기사인데요, 재미있다 싶어 올려 봅니다.
(사진 첨부와 강조는 임의로 하였습니다)





An itsy-bitsy definition of a Korean 'amenity'

By Norimitsu Onishi The New York Times

WEDNESDAY, AUGUST 24, 2005



BYEONSAN BIKINI BEACH, South Korea It seemed like a good idea, a surefire way to catapult this beach into the ranks of Bali and Waikiki: a 10 percent discount for anyone in a bikini.
It all started back in 2003 when local officials here, racking their brains over how to lure visitors to this stretch on South Korea's rural west coast, decided that a name change was due.

Byeonsan Beach was reborn, with "Bikini" in its name.

While the change might not convince modest locals of the merits of bikinis or Speedos overnight, the reasoning went, it could attract less inhibited visitors from Seoul. But after droves of bikini-wearers failed to turn up last year, the locals had to come up with something else.

"Since it's called Bikini Beach, we thought we should give visitors an extra incentive," said Gang Heung Ueon, a spokesman for Byeonsan County, sitting at a beachside fish restaurant that specializes in clam porridge and raw cod.


A poster of a bikini-clad woman in the restaurant explained the new incentive, in effect since July 7: "Show off your bikini! Get a 10 percent discount on top!"





Of the 45 restaurants, motels and other businesses in the area, 38 were participating. But so far, actual bikinis have proven elusive, Gang said. Only 10 percent of beachgoers have opted for skimpiness, he said - a figure that, on later inspection, seemed a stretch.

Still, on a recent Saturday, expectations were high. The "Miss Byeonsan Bikini Contest" - called the "Miss Byeonsan Beauty Contest" until last year - was taking place. The contestants themselves would at least wear bikinis, or so went the promise.

"This beach might be compared one day to Bali or to other famous beaches in Southeast Asia," Gang said.

"It's a long-term goal," he added.

Byeonsan, like other local governments in the country, had little need to conceive of creative ideas until a decade ago. The central government had simply appointed administrators from Seoul to run local governments until 1995, providing little incentive for local officials to try to stand out.

But now "a lot of creative ideas are coming out of the regions from ambitious politicians who want to move on to higher office," said Ahn Young Hoon, a scholar at the Korea Research Institute for Local Administration.


Beset by a scarcity of industries and depopulation, rural areas are trying to create a distinct image - a "C.I.," or "company identity," in the jargon popular among local government officials - to attract tourists and investors.

The word "amenity," often used in English but unfathomable to most people in South Korea, has become the guiding principle for several local governments.

"You look behind the times if you don't use it at least three times in a presentation," Park Hyung Jae, a spokesman for the Namhae County government on the peninsula's southeastern shore, said of the "amenity" catchphrase.

After - or perhaps despite - looking up the word in a dictionary, Park concluded that it meant "regional, agricultural, environmentally-friendly, pollution-free, primitive, natural, pure."

The county now boasts of its "green amenity."

"It's now familiar because nowadays we use it as often as we eat kimchi," Park said, mentioning Korea's national dish.

In Seocheon County, directly north of here, "Amenity Seocheon" is the motto used to advertise the region's unspoiled wilderness.  The county also proposed a dog-eating festival for lovers of the meat, which is considered a delicacy in Korea.

"But some pet-lovers opposed the idea and we dropped it," said Lee Jin Hee, a county official.


Byeonsan County, too, drew opposition from a women's group after announcing its bikini discount, Gang said.

Under a blazing sun, with many local men in shirts and trousers and women holding parasols, the bikini contest began at 2 p.m. on the beach. A couple of dozen local young women appeared on stage, wearing cancan dresses and then changing into one-piece swimsuits.

Few women in bikinis or men in Speedos could be spotted on the beach. Several women in bikinis ran away when asked about their choice of swimwear.

"A lot of women won't wear bikinis because they don't want to get sunburned," said Choi Eun Jeong, 28, who wore a bikini but had not gotten the discount yet.

"I think it would have been better as a nude beach," her boyfriend, Lee Woo Ho, 32, added, drawing an angry glance.

The bikini contestants, still in their one-piece swimsuits, showed off their talents. A few sang. One would-be flight attendant delivered flight information in Korean, Japanese and English. Another walked suggestively around the stage. An especially tall contestant danced provocatively, towering over the emcee, who compared her to an eel.

Watching the contest, standing atop a 12-centimeter, or five-inch, mound of sand that he had built, Byun Young Il, 35, bemoaned the fact that few men had chosen to wear the same kind of short swimsuit briefs he was wearing.

"In reality, it's better for Korean men to wear Speedos because their legs tend to be short and it makes them look taller," Byun said, a cigarette pack and orange-colored lighter sticking out of the back of his briefs.

"But they tend to be shy."

Professional models came on stage, sporting bikinis and swimsuit briefs. But as the bikini contest unfolded, chances that it would live up to its billing seemed to dim.

At the grocery store where Roh Yong Hwan, 24, worked, only about 10 people had asked for the discount since it went into effect.

"If what they're wearing is a little skimpy, or if they're at least wearing a bikini top, we'll give them the discount," Roh said.

The contest, as well as this summer day, was nearing its end. The beachgoers began packing up their belongings.

The eel woman was crowned "Miss Byeonsan Bikini Beach."




  PRINT Text  PRINT HTML  

  Trackbacks for this Posting (0)
'생각하는섬 바닷가 - 재미있게 읽은 뉴욕타임즈 기사'

LIST ALL   DELETE MODIFY            GO TO THE TOP


N
   Subject
Posted by
Date
H
N
  이미지박스 용량 필요한 분은 글을 남겨주세요

리디
2004/03/17  4448
N
  필진을 찾습니다 9+

리디
2004/09/27  4878
N
  질/문/금/지... 6+

리디
2004/06/30  6419
1701
   잘 지내시죠!

2018/10/05  170
1700
   새해에도 복 많이 받으세요^^ 1+

2016/12/28  818
1699
   잘지내시죠? 1+

2015/10/23  1079
1698
   안녕하세요

2013/04/01  1491
1697
   정말 오랫만에 들어와 봅니다... 1+

아가페
2010/07/27  3658
1696
   나는 이곳을 잊지 않고 있어요. 2+

2010/04/06  3528
1695
   오.. 이모티콘 잘 쓰고 있습니다. 7+

coolboy
2003/09/20  3596
1694
   리디님에게 경고를 합니다. 45+

이드
2006/01/23  9480

   재미있게 읽은 뉴욕타임즈 기사 4+

annonymous one
2005/08/24  26034
1692
   이 곳도 이제 글이 잘 안 올라오네요. ^^ 1+

2009/02/08  4513
1691
   참 정겨운 곳에.. 오랫만에 방문해서..

salz_bowl
2009/10/15  3985
1690
   리디님 휴~ 오랜만이네요.

꿈꾸는 붕어빵
2008/09/02  5222
1689
   리디님 오랜만이죠? 1+

2008/04/25  6970
1688
   바보야, 경제 다가 아냐! 1+

장동만
2008/01/16  4588
1687
   통일교의 문선명 교주에게 묻는다. 자칭 재림 예...

뉴턴 2세(기독교인)
2008/01/12  5102
1686
   119 헬프미..help me

류길순
2008/01/08  5013
1685
   김대중 전 대통령은 노벨 평화상을 반납해야 한...

뉴턴(크라이스천 물리
2008/01/01  4839
1684
   의사 노스트라다무스(기독교인)의 예언(케네디 대...

뉴턴 2세(크라이스천)
2007/12/22  6356
1683
   [문예아카데미 08 겨울강좌 개강] 주역과 함께 ...

문예아카데미
2007/12/21  6105
1682
   노스트라다무스(기독교인)가 예언한 적그리스도66...

뉴턴 2세(기독교인)
2007/12/20  6031
1681
   삼성SDI는 애니밴드의 뮤직비디오와 조지 오웰의...

뉴턴 2세(크라이스천
2007/11/23  7416
1680
   어딘가에 보니깐 3+

2007/11/11  4289
LIST ALL   1 2 3 4 5 6 7 8 9 10 .... 69 Next
Copyright 1999-2019 Zeroboard

 
생각하는 섬, 바닷가는 리디가 운영하는 개인 칼럼 사이트이며 일부 컨텐츠는 리디 외의 필진에 의해 작성되었습니다. 이곳의 모든 컨텐츠는 출처(Deep Link URL) 및 작가를 명시하는 조건으로 비상업적 용도의 전제/복제가 가능합니다. 그러나 이곳에 게재된 컨텐츠의 취지 또는 작가의 의도가 왜곡되어 해석될 수 있는 컨텐츠 변형은 금지합니다. 이곳에 기재된 전자우편주소에 대한 일체의 수집행위를 거부합니다.(게시일 2008년 1월 1일)
Google
  사람을 바라보는 시선 - J & K\  
Window close